Vietnamese Businesses Adapt to the 'New Normal' Women in Business

Vietnamese Businesses Adapt to the 'New Normal'

More than 1,000 employees in Tan Hiep Phat factories have overcome 80 challenging days of living with the pandemic while still producing healthy drinks to serve customers' needs.
The Seven Core Values Leading Tan Hiep Phat Through Pandemic Confusion Women in Business

The Seven Core Values Leading Tan Hiep Phat Through Pandemic Confusion

In the complicated pandemic, corporate culture was an important factor to lead the enterprise through difficulties, said Ngoc Bich Tran, Tan Hiep Phat Deputy CEO.
Tan Hiep Phat Deputy CEO: ‘Domestic Products Promoting Health and Safety Will be New Trend' Women in Business

Tan Hiep Phat Deputy CEO: ‘Domestic Products Promoting Health and Safety Will be New Trend'

According to Phuong Uyen Tran, deputy CEO of Tan Hiep Phat Beverage Group, businesses have changed radically in the past two years regarding their business strategies and development plans to suit each phase of the pandemic, from business to operational process innovation
Accomplished CEO Explains Success, Overcoming Covid Hardships

Accomplished CEO Explains Success, Overcoming Covid Hardships

Phuong Uyen Tran, Tan Hiep Phat Deputy CEO attended a talk show held by GIVERS Cafe on Sept. 12, where she answered questioned relating to running a business in the pandemic raised by Vietnamese small and medium enterprises
A Book Reveals the Secrets to Tan Hiep Phat’s Success

A Book Reveals the Secrets to Tan Hiep Phat’s Success

In her book “Competing with Giants”, Uyen Phuong Tran highlights Tan Hiep Phat Group’s motto “Nothing is Impossible”. The spirit is the reason for the enterprise’s many successes.
Tan Hiep Phat CEO Offers Advice for Post Pandemic Recovery

Tan Hiep Phat CEO Offers Advice for Post Pandemic Recovery

Nearly 80,000 enterprises in Vietnam withdrew from the market in the first 7 months of 2021, a reality considered pessimistic but inevitable. The number, however, is expected to grow as the coronavirus still ravages the world. The CEO of Tan Hiep Phat, Tran Quy Thanh, is aware of these issues yet he is optimistic for Vietnam's economic future.
For Tan Hiep Phat, Challenges are Opportunities

For Tan Hiep Phat, Challenges are Opportunities

The Covid-19 pandemic is an unexpected ‘storm’ affecting the life and business activities of all enterprises worldwide. For Tan Hiep Phat Beverage Group (THP), the core values of each organization will shine under such a difficult time
Vietnamese Corporations Take on the Covid-19 Fight

Vietnamese Corporations Take on the Covid-19 Fight

During the pandemic, a corporation should choose either to 'hibernate' (close factories) or take on the fight, said Hoang Tien Nam, CEO of FPT Telecom, one of Vietnam's largest ICT companies. FPT does not hibernate as the citizens need the internet now more than ever. Tan Hiep Phat Group also chose to stay on to provide consumers with healthy, beneficial drinks.
Phuong Uyen Tran Shares Management Difficulties During Pandemic

Phuong Uyen Tran Shares Management Difficulties During Pandemic

The Deputy CEO of Tan Hiep Phat Beverage Group (THP) believes managing during the pandemic and keeping employees mentally stable is difficult.
Tan Hiep Phat Takes Community Approach to Coronavirus

Tan Hiep Phat Takes Community Approach to Coronavirus

Similar to many other corporations in southern Vietnam, Tan Hiep Phat is applying the “3 in 1 spot” model at their factory in Binh Duong province to cope with the Covid-19 pandemic
Uyen Phuong Tran Highlights the Importance of Mental Health Amid Pandemic

Uyen Phuong Tran Highlights the Importance of Mental Health Amid Pandemic

Deputy CEO of Tan Hiep Phat Beverage Group (THP) believes flexible solutions are key to create cohesion between employees and businesses during this Covid-19 time
Deputy CEO Reveals Tan Hiep Phat's 'Survival Vaccine'

Deputy CEO Reveals Tan Hiep Phat's 'Survival Vaccine'

Tan Hiep Phat Deputy CEO Phuong Uyen Tran said that spiritual strength and core values were the biggest motivation for a business to survive this unprecedented challenge.
Phuong Uyen Tran ‘Everyone Has a Home to Turn to in Difficult Times’

Phuong Uyen Tran ‘Everyone Has a Home to Turn to in Difficult Times’

"Every year when Lunar New Year nears, we always try to do something meaningful for Tan Hiep Phat’s employees, to congratulate them on their achievements and cheer them up in the coming year"
Dynamic Director's Desire for Stronger Brand and Connections

Dynamic Director's Desire for Stronger Brand and Connections

Uyen Phuong Tran, deputy general director of Tan Hiep Phat Beverage Group, intends to take the enterprise from strength to strength
Secrets of Phuong Uyen Tran – the Inheritor of Tan Hiep Phat

Secrets of Phuong Uyen Tran – the Inheritor of Tan Hiep Phat

Upon first meeting the esteemed Phuong Uyen Tran, VNT's Le Hang was awestruck by the heiress's sincerity. She covers Phuong's emotions, her father, and personal stories discussed in the book “Dr. Thanh’s stories”.
Beverage Industry Giant Practices 'Integrity Engagement'

Beverage Industry Giant Practices 'Integrity Engagement'

Despite the worsening pandemic, Tan Hiep Phat's employees are guaranteed to keep their regular jobs, while their income is even increased.
Female Deputy CEO and Author of "Compete with Giants" Stays Calm Piloting Amid Covid Storm

Female Deputy CEO and Author of "Compete with Giants" Stays Calm Piloting Amid Covid Storm

Uyen Phuong Tran, deputy CEO of Tan Hiep Phat Group and author of groundbreaking book “Compete with Giants,” has refused to panic despite the Covid storm around her and her business
Vietnamese Businesses Prioritize Healthy People Over Profits

Vietnamese Businesses Prioritize Healthy People Over Profits

The worsening pandemic has given struggling businesses little hope. However, some Vietnamese companies are going against the odds. For example, the Tan Hiep Phat (THP), a large scale beverage corporation in Vietnam, has gradually gained prestige in the international arena.
Phuong Uyen Tran: How Tan Hiep Phat Adapts to Crisis

Phuong Uyen Tran: How Tan Hiep Phat Adapts to Crisis

In the wake of the deadly Covid-19 pandemic, business leaders throughout Vietnam have made plans to return to normalcy. One such leader, Phuong Uyen Tran, aims to not simply wait for a Covid-free world but to adapt to these quickly changing times. Her company, Tan Hiep Phat, has been recognized for its initial efforts against the virus and it's innovation within recent months.
How Combating Your “Inner Heat” May Keep You Healthy In Today’s Environment

How Combating Your “Inner Heat” May Keep You Healthy In Today’s Environment

All across the world, societies, countries, and communities are being impacted by a global pandemic. While many experts are rushing to create a vaccine that will allow our communities to return to a normal state of affairs, the rest of us are searching for ways to keep ourselves, our family members, and businesses healthy and strong.
The Key to Successful Business Succession Planning

The Key to Successful Business Succession Planning

Regardless of what area of the world you examine, family-owned businesses are an integral part of the economy and society. Jobs, economic stability, and societal values are supported by these businesses that are built and shared with the communities they serve.
Tran Ngoc Bich: “100-year strategy originated from human strategy”

Tran Ngoc Bich: “100-year strategy originated from human strategy”

It seems that there is a huge change in Tan Hiep Phat. It is not only the technological line, international standards, or the media but also the human. In an interview with Vietnambiz, Tran Ngoc Bich Deputy CEO of Tan Hiep Phat Beverage Group shared her viewpoint on human strategy in the largest beverage group in Vietnam.
Family coaching - a turning point to sustainable development in family-owned businesses

Family coaching - a turning point to sustainable development in family-owned businesses

"Family-owned businesses only work well when there is good communication between different family members and across the generations.", said Tan Hiep Phat Group Deputy CEO Phuong Uyen Tran.
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